Drawing from his extensive experience across different regions including India, the UAE, and the USA, Dipak discusses the shifting dynamics of the global steel industry and strategies for companies to maintain competitiveness in this international landscape. He highlights the significant impact of artificial intelligence and machine learning on streamlining operations and improving decision-making processes in steel manufacturing.
Dipak also emphasizes the crucial interplay between production planning and business development, stressing the importance of aligning production capabilities with market demands. He shares his perspectives on the importance of collaboration between steel manufacturers and their clients in developing new products and improving existing ones, citing successful examples that have made a difference in the industry.
Looking ahead, Dipak outlines the biggest opportunities and challenges for the steel and pipe industry in the next 5-10 years, including the uneven slowdown in global steel demand, the shift towards reducing carbon emissions, and ongoing supply chain disruptions. His insights provide a holistic view of the current state and future trajectory of the steel industry, offering valuable guidance for companies looking to navigate this evolving landscape.
Dipak Kumar Banerjee
Dipak, can you provide an overview of the current trends and challenges in the global steel and pipe industry? Which sectors do you see as most promising or vulnerable in the near future?
The outlook for the worldwide market for industrial pipes is bright with potential in sectors like power generation, petrochemicals, automotive, and industrial processing. It is anticipated that this market will surpass $32.7 billion by 2030, growing at a compound annual growth rate (CAGR) of 3.5% from 2024 to 2030. Key factors driving this growth include the construction of new pipelines, the replacement of old ones, the rate of urbanization, and the development of infrastructure. Within the global market for industrial pipes, the petrochemical sector is poised to be the largest market segment throughout this period, thanks to increased investments in new projects and the modernization of petrochemical facilities. The automotive sector is set to experience the most significant growth, driven by rising car production, along with population growth, increased purchasing power, and urbanization rates, all of which boost the automotive industry and, consequently, the demand for industrial pipes.
How is artificial intelligence being applied in the steel and pipe manufacturing processes? What innovative technologies are making the biggest impact on productivity and quality?
Machine learning is transforming the steel sector by streamlining operations and improving the way decisions are made. These systems are able to process huge datasets at speeds and with accuracy that surpasses that of humans. This feature is especially advantageous in the realm of steel manufacturing, where even small boosts in productivity can result in considerable financial savings. The steel distribution network is also being significantly affected by the integration of AI and robotics. The process of optimizing the supply chain involves the use of AI to examine data from different stages of the supply chain, pinpointing any bottlenecks or inefficiencies that might impede the movement of products and materials. AI systems are capable of tracking the manufacturing process in real-time, examining data on temperature, pressure, and other factors. Should the AI identify any irregularities that could suggest a flaw, it can notify the operators right away, enabling swift corrective measures. This ability to monitor and intervene in real-time greatly improves the quality of the product and minimizes the chance of expensive recalls. As AI technology advances, its role in the steel industry is set to expand further. We can anticipate even more significant enhancements in efficiency, output, and quality assurance. AI-powered innovations will assist steel firms in maintaining their competitive edge, ensuring their success in a globally competitive market.
With your experience in both production planning and business development, how do you see the interplay between these two areas evolving in the steel industry? How can companies better align their production capabilities with market demands?
Production planning is integral to business development, encompassing demand prediction, resource management, and adaptability to challenges. To enhance operations and maintain competitiveness, a firm focus on increasing throughput and achieving operational excellence is paramount. This entails delivering top-notch products or services rapidly and cost-effectively, instilling a culture of continuous improvement, and identifying opportunities for enduring change.
You’ve worked across different regions including India, the UAE, and the USA. How do you see the global steel market dynamics shifting, and what strategies can companies employ to stay competitive in this international landscape?
Despite economic uncertainties, the global demand for steel remains robust due to infrastructure projects, car industry recovery, and construction worldwide. However, supply chain issues are significantly impacting steel production and distribution. Efforts to adopt eco-friendly practices and new production methods are reshaping the industry. Digital technologies are revolutionizing steel production. Businesses must swiftly adapt and leverage technology to confront these challenges and capitalize on opportunities. The steel market is poised for continued growth in 2024, amidst evolving customer preferences and technological advancements.
How important is collaboration between steel manufacturers and their clients in developing new products or improving existing ones? Can you share examples of successful collaborations that have made a difference?
The global imperative for nations and corporations to achieve net-zero greenhouse gas emissions is opening up significant opportunities for the steel industry. Steel is a critical player in reducing carbon emissions in electricity generation, transportation, and construction. Through our innovative approach, we are spearheading the development of lightweight, yet robust, and flexible steel. We are actively collaborating with our clients to set ambitious goals. Additionally, we are advocating for the use of lower-emission fuels derived from renewable sources, such as vegetable oils and agricultural by-products, to substantially reduce carbon emissions from trucks and other commercial vehicles.
Submerged Arc Welding (SAW) relies on granular flux as a crucial protective layer that shields the weld from sparks and spatter. This method not only achieves high deposition rates but also produces high-quality welds. Through our collaboration with channel partners and extensive trials, we successfully developed a new flux with larger particles, greatly reducing pollution and significantly enhancing recycling capabilities.
Dipak, based on your experience and industry insights, what do you see as the biggest opportunities and challenges for the steel and pipe industry in the next 5-10 years? How can companies best prepare for these future scenarios?
In the next decade, there are three major trends that could significantly impact the steel sector. Firstly, there is projected to be an uneven slowdown in worldwide steel demand across different areas and sectors. The normalization of demand in China, marking the end of its long-standing rapid expansion, might be balanced by increases in Southeast Asia and India. A decrease in construction could be offset by growth in the energy and transportation sectors, leading to imbalances and overcapacities at a regional level. Secondly, the shift towards reducing carbon emissions is expected to occur at different speeds in various regions. Lastly, economies are anticipated to face ongoing disruptions in their supply chains, including those caused by COVID-19, a shortage of low-cost gas, and the ongoing geo-political. The demand for green steel is expected to grow faster than its supply. Additionally, a portion of the supply could originate from areas with affordable energy, like the Middle East and North Africa, creating more trade routes to major consumers of green steel, such as the European Union. The high energy requirements for producing green steel could lead to the establishment of new facilities in areas with lower energy costs, such as Brazil, the Middle East, and Spain. However, factors like the preservation of local jobs in Europe, the distance to customers, long production times, and geopolitical issues could make it less appealing for Brazil or the Gulf States to be considered as suppliers of green steel to the European market. With the establishment of new facilities, there might be a shift towards separating the production of iron and steel, altering the steel industry’s geographical presence.
